Back to Basics: Part 1, Crowdsource


How do you write a training manual that helps a peer facilitator guide their co-workers towards learning new behaviors, without having them read a script of Do’s and Don’ts AT people?


Crowdsourcing is a great teaching tool to create a peer-to-peer learning environment.  First, the person facilitating doesn’t get stuck in the role of “expert.”  Second, people participating in the workshop have a chance to share their own knowledge and experience, and learn from others. Crowdsourcing creates an atmosphere where everyone can feel empowered.

For example, in a session where the key learning outcome is for members to recognize the danger of taking too many over-the-counter and pharmaceutical pain meds, the facilitator can begin by asking questions.

  • How many of us have pain from repetitive physical stress on the job? (Ask for show of hands)
  • How many of us take pain medicine regularly? (Ask for a show of hands)
  • How many of us take pain medicine on a daily basis? (Ask for show of hands)
  • Can you give some examples of what kinds of pain you have? (Allow members to share)
  • What kinds of pain medicines do you usually take? (Allow members to share)
  • How many of us know someone, and it could be ourselves, that has taken pain medicine every day for years? (Ask for show of hands)

Crowdsourcing member experience on pain medication does a few things simultaneously.

1. It includes the facilitator in the discussion, illustrating that they are not separate from the other participants.

2. It lays the foundation for explaining the problem.  The facilitator COULD begin with an opening such as, “Pain medicine is a big problem in our society.  30% percent of people report taking pain medicine every day.”  But that style would not be as authentic for the facilitator, and it wouldn’t be as engaging for the participants.  It’s UNITEHERE! members, not “people in society,” that this training is for.

3. It fluidly positions the training to move forward into discussing the risks.  Once everyone in the room has shared about their pain medicine usage, there is a natural opening to explore precautions.

Simple techniques like crowdsourcing allow a written curriculum to be led by anyone!  And it’s a great way to involve members in their own learning.

Here are a couple UNITEHERE! members sharing the big-picture benefits of learning through crowdsourcing.